This will be one of many posts where we cover SEO happenings of the week. It will contain the points our team considers influential within the SEO industry, so it could be an algorithm refresh or the announcement of a something like Google’s disavow tool.
Google Now Reports “Practically 100%” Of Manual Actions
Oct 18, 2012 at 9:08am ET by Danny Sullivan
Wondering if some human at Google has reviewed your web site and decided it deserves to be penalized in Google’s search results? Google’s now reporting such cases nearly 100% of the time.
Tuesday, October 16, 2012 at 1:43 PM
Webmaster level: Advanced
Today we’re introducing a tool that enables you to disavow links to your site. If you’ve been notified of a manual spam action based on “unnatural links” pointing to your site, this tool can help you address the issue. If you haven’t gotten this notification, this tool generally isn’t something you need to worry about.
For the first time in what might be ever, Google has followed Bing’s lead and announced a tool to disavow links . We asked (or demanded ), and they listened! Cleverly named the Disavow Links tool, Google Webmaster Tools’ latest feature gives power back to webmasters and takes it away from spammers.
It’s no secret. When engineers built Google+, they constructed an SEO juggernaut to dominate search results above all other social platforms. Although Facebook and Twitter are essential to marketing efforts, both restrict Google from accessing much of their data. This limits their SEO effectiveness.
That is what we have been talking about this week, what have you been talking about?


